Prospect theory [1, 2, 3] has perhaps been one of the most influential theories within psychology and behavioral economics. Daniel Kahneman won the Nobel prize for this work. Prospect theory and ...

Sustainable agriculture requires cooperative and coordinated action across multiple sectors and policy domains. However, farmer-stakeholder behaviors and action remain pivotal to sustainable food ...

Biomedical waste (BMW) mis-segregation remains a persistent global challenge, threatening infection control, occupational safety, and environmental sustainability. Recognizing that waste segregation ...

At its core, public health communication is about connecting with people—not just delivering facts, but designing messages that reflect what people need, fear and value. What’s often overlooked is ...

The expanded TPB + E + H framework has greater explanatory power to understand waste separation behavior, and can be flexibly applied in a variety of geographic and cultural contexts. Household waste ...

Recently, I came across a helpful article by William Baum (2018) 1 on the “three laws of behavior.” Baum is a behavior analyst who works in the tradition of B. F. Skinner, and the article focuses on ...

Transport networks face escalating compound disruptions — accidents, extreme weather, and infrastructure failures — that ...