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So, Super Bowl LXI happened, and wow, it was something else. Forget the touchdowns for a minute, because the ads were the ...

Super Bowl LX aired on Sunday, Feb. 8, 2026, and the Seattle Seahawks defeated the New England Patriots 29-13, in a game that saw 30 of the 42 total points scored in the fourth quarter. Here's look at ...

The Super Bowl LX ad blitz was a big budget highwire act—from Anthropic’s shot at OpenAI to Lady Gaga’s homage to Mr. Rogers and Dunkin’s nostalgia-fueled celeb fest. Autodesk CMO Dara Treseder breaks ...

Ad Inventory: According to iSpot, a company that tracks ads, about 22.7% of the commercials – that’s 15 out of 66 – were ...

WASHINGTON, Feb. 12, 2026 /PRNewswire/ -- Nearly 138 million Americans tuned in to Super Bowl LX, making it the most-watched moment in U.S. television history and the biggest night for advertisers ...

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This is read by an automated voice. Please report any issues or inconsistencies here. Anthropic used Super Bowl ads to mock OpenAI’s plans to inject advertisements into ChatGPT conversations, sparking ...

As Creative Director at Boss Creative - a branding, marketing, and strategy agency based in San Antonio + Dallas, TX, and Henderson + Las Vegas, NV, I've spent years analyzing what truly makes a brand ...

For us, the Super Bowl LX sideshow wasn’t the score or the halftime spectacle. It was 63 commercial messages, over 51 minutes of programming, at $8–$10 million per 30-second unit, quietly setting the ...