The LEGO Group halted marketing of 31 toy sets that included police, firefighters and the White House The LEGO Group is taking a stance against racial injustice and police brutality in the wake of ...

Add Yahoo as a preferred source to see more of our stories on Google. Toymaker LEGO got unusually political this week after it announced Wednesday it will scale back marketing budgets and pause social ...

Chosen by more than 800 marketing leaders from across Europe, Julia Goldin was recognised for helping transform LEGO into a global cultural brand through partnerships spanning entertainment, gaming ...

Speaking to Marketing Week ahead of her appearance at the CMA International Content Marketing Summit tomorrow (3 December), Kalcher says the toy brand wants to avoid generic vlogger tie-ups. “We are ...

Every parent knows two undisputable facts about Legos. Their kids love them, and those plastic bricks hurt like heck when with you step on them barefoot. But what parents might not know is that Legos ...

Lego Group has named Isabel Graham head of marketing for the UK and Ireland, with responsibility for marketing strategy and execution in the region. She has worked for the brand for nearly 10 years, ...